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BIASA Boutique and Art Gallery

This is a project by Giovanni D'Ambrosio and it is located at Kemang, Jakarta, Indonesia. There are ten images for BIASA Boutique and Art Gallery.

: © design Studio Giovanni D'Ambrosio; Adam Glenn photographer

Project images

Designer's statement

Realized in 2007, in Jakarta, in the Kemang district, the project of the Biasa Showroom is grafted onto a confined and long lot and it is developed on four floors. The first two floors are Boutique while the upper two floors are for the Art Gallery.

The main expressive point is the reinforced concrete staircase in the heart of the boutique. It is realized with a series of elements conceived as profiles with a rectangular section folding up following a G shape. They have been realized on site in reinforced concrete and their size follows the height of each step. The upper part of the G profile is the step of the staircase, while the lower one becomes clothing exhibitors. It’s not a traditional staircase anymore. It follows this idea of mixing two different functions: vertical connection and exhibition. Moreover this staircase is stand alone by the structural point of view, because it is not connected to the wall, but each G element sustains itself.

The strenght of the staircase is doubled by a bronzed mirror wall, 23 meters long for a total of 125 square meters, which amplified the space and contains useful hidden wardrobes for the shop.

The Art Gallery space is characterized by an open space with a mixing of materials like clear concrete, wood and terpal, a plastic and cheap material used in rice fields by the Indonesian farmers here applied in volumes hanged on ceiling to hide the main lighting of the staircase to these floors.